time for a change

A Season Of Change for PO


If you haven't noticed it already, well you will notice it soon! This is a quick message from the managing editor, and our Physician Outlook Team.

We have been working hard to create a product we can be proud of. It has been a labor of love to get where we are now and we hope that you will continue with us on this journey. Over the next several months you will see some big and some small changes to the magazine. Let me explain a little about the changes and the why behind them.

 

Fonts

Font

We have chosen to switch fonts. There was a lot of trial and error along the way, a lot of back and forth, and a lot of getting friends and family to read the same sentence in 10 different fonts. What we were hoping to achieve is a font that makes it easier to read the magazine both online and offline. I think that we have found that font, and I hope that you agree, it appears for the first time in Volume 6. 

Layout

At first, we thought that it would be best if we stuck to the same layout for every volume. That got harder and harder to do as doctors, nurses and other professionals submitted a record number of articles, physicians and their families continue to send in beautiful pictures and artwork, and you, our readers, give us feedback about the things you love. What we learned was that it is more important to have a good flow than it is to be predictable. Our team looks at every submission and we work hard to get a layout that elevates the message. I have hopes that by January 2022, we will have achieved our goal of elevating the art and the message while keeping a good flow.

 

Content

We are always looking for more content, art from physician artists and their families. As we look towards the future, we have to take a step back and look at SEO. What this means for potential contributors is that we are looking for original content 99% of the time. In order to improve our rankings in search engines, it is important to have writing and stories that appear nowhere else online. If you are pondering submitting work, this is a good time to send it in. We are also working out our editing practices. We will continue editing submissions for grammar, punctuation, and minor adjustments to make it look better in print and online. If your submission is beyond simple edits and requires a major overhaul, we may send it back to you with suggestions.

 

 

Timelines

As I stepped into the role of Managing Editor, I took a closer look at how Physician Outlook Magazine was running and what we could do to make it a better experience for everyone. There have been some setbacks along the way. In particular in the printing department where COVID delays hit us pretty hard. All in all, I am proud of what we have accomplished as a team and I look forward to the future.

In order to keep ourselves on track and give better feedback to our contributors, we have set the 15th of each month as our deadline for submitted articles. This allows us to collect submissions and go over them all at once as a team and pick the best for each volume. At present we are working two months in the future, so when you make a submission, you may not see it in print for a while. Whenever we assign a contribution to a volume, we will reach out to the author and let them know. 

I am often asked what we would like as content and so I have listed the themes for the next 3 - 4 months on our submission form. In general, we are looking for articles with word counts of 350 - 1000. I also hope to continue to publish short offerings like poetry, patient quotes, and more. If you are ever wondering if the subject you want to write about is something we are interested in, feel free to email me. rbruce@physicianoutlook.com   I look forward to feedback from our readers on the changes we are making! If you are a subscriber to our magazine, you can leave comments on this article.

HTTP://tiny.cc/POContributor - to submit articles

HTTP://tiny.cc/POArtist - to submit artwork

 

It's a great time to buy your annual print and online membership!

 

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